Project Description
For a USD 1 Billion enterprise employing over 12,000 employees as well as the world's largest Terry Towel producer with a multi-diversified portfolio across paper, yarn chemical & energy, the challenge was manifold. One, change the perception of the larger group of stakeholders to look at The Trident Group as a visionary and not just a manufacturing leader. Two, project each vertical with a strong sense of a competitive edge as well as open a window to the endless career opportunities for professionals with varied degrees of specializations and experience.