Whether or not you believe it, social media can make or break your business. This is because it is a strong platform that can drive more traffic to your website as compared to search engines. Surprising? It is. Therefore, it is important for you to create content that will go viral and get thousands of shares on social media.
Now, the question is how to get more people to share the content? Well, here we have the answers for you.
- Share your content on all your social media channels
The first thing that you need to do is share the content that you’ve across all the social media networks. Different sections of your target group will be using different social media channels. So to make sure that your content reaches out to the entire group, it is essential to share the same content across all the channels.
This will increase the scope of your content being shared by the influencers on the network. You can appoint a company offering dependable Social media management services to guide you better.
- Use a strong headline and image
There can be nothing more powerful than a catchy headline with an interesting image when it comes to drawing the attention of people. Thus, create a headline that grabs the eyeballs of your audiences and use it with a beautiful image to make your content shareable.
You can create ‘how-to’ or emotional headlines as they perform well and are shared often by the people.
- Showcase curated content
When you create curated content, it means that you save the time of the readers by providing crisp, organised and precise content. This type of content has better chances of going viral if it’s well written. People prefer reading this type of content as they do not have to go through the enormous sea of content to find something relevant. Thus, curated content is relevant and valuable for the readers.
- Feature guest blog posts
Different readers want to hear from different people depending on what interests them. So you first need to understand what your audiences want to read and from whom. Accordingly, you can reach out to those particular people and ask them to be guest contributors to your blog. This will not only bring a fresh perspective to your content but will draw more readers.
- Ask people to share
Some people share only when you ask them to do so. Therefore, you can use Call To Action (CTA) asking your audiences to share your content if they liked it. Also, to make sharing easier for them, what you can do is use social media buttons at the end of your content. This will surely get more people to share your content.
- Utilize the power of videos and infographics
When people do not have time to read long content, they want the ease of videos or infographics that they can have a look at. Thus, it plays a vital role in getting people to share your content. So do not overlook the importance of these mediums as they can draw more people to your site.
These above-given tips will help you get more people to share your social media content, bringing more traffic to your site.