Project Description

Max Bupa is the online manifestation of the partnership between Max Healthcare and Bupa Finance PLC UK, with Olive global. Both Max and Bupa, come from the oasis of health sector, and are among the few, who’s vision and achievements through the years have aligned into multi-pronged success. The coming together of these healthcare giants, Bupa with all its six decades plus glory and experience and Max with its acute local intelligence and knowledge, had to materialize online in a manner that mobilized their expertise, philosophies and services simultaneously and seamlessly. Already paired with a technology partner, Max Bupa were looking for a design and UX partner who could deliver and absorb their vision of being ‘the most admired health insurance company in India’, online.